February 21, 2025

Chopard partners Alfardan Jewellery for new boutique in Doha

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Chopard, a Geneva-based watch and jewellery maker, has opened a new boutique of 87 sqm within Alfardan jewellery boutique in Qatar. The boutique is located within the Doha festival city.

Caroline Scheufele, Chopard Co-President and Artistic Director said, “We are happy to expand our presence in Qatar along with our long-term partner Alfardan Jewellery. The new boutique combines the warmth and comfort of an elegant yet welcoming atmosphere, a place where every customer can feel at home.”

Speaking on this occasion, Ali Alfardan, Vice-Chairman of Alfardan Group and President of Alfardan Jewellery said, “We are proud of this latest opening at the Doha Festival City, offering Chopard and Alfardan Jewellery clientele a unique shopping experience.”

The new boutique, located in the first-floor welcomes visitors to view the Maison’s unique creations including watches, jewellery and accessories.

As per reports, the Chopard Group is currently represented in 110 countries through 994 points of sale and 152 dedicated boutiques, located in the world’s major capitals and in the finest shopping centres.

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