STC has elected Ericsson’s market-leading Catalog and Order Management solutions for Open Digital Architecture (ODA) transformation to replace the customer order management capabilities of an existing Customer Relationship Management (CRM) & Order Management system.
This inline falls out in line alongside stc’s efforts for the acceleration of its digital transformation and building a resilient TM Forum-aligned Open Digital Architecture (ODA) across its network.
Ericsson will offer out a digitalized stack containing catalog enabled orchestration, TM Forum certified Open Application Program Interfaces (APIs), Cloud Native, Automation & continuous integration/continuous deployment (CI/CD) enabled solutions.
The customer order management solution is set to aid stc in ensuring a digital transformation journey spanning charging, policy control, service order management, and subscription management.
Yazeed Alfaris, Applications VP of stc stated: “stc is a world-class digital leader providing innovative services and platforms to our customers and enabling the digital transformation of the MENA region. A centralized catalog and order management system become fundamental as we look towards transforming our IT and offering innovative services centered around 5G and IoT. Our collaboration with Ericsson will not only help us drive new revenue streams whilst keeping ongoing costs in check but will also help us enhance our digital infrastructure and accelerate our digital transformation journey.”
Mathias Johansson, Vice President and Head of Customer Unit Saudi Arabia and Egypt at Ericsson Middle East and Africa says: “Our strong suite of BSS solutions is tailored to help communication service providers address their customer stc address customer experience challenges and delays across multiple touchpoints often brought about by legacy systems.”
Mr. Johnasson also stated: “With our catalog & order management solutions that ensure smoother integration and faster transfers of data between current legacy systems, we are confident our collaboration will help stc obtain a customer-centric experience across omnichannel customer touchpoints and front-end systems.”
Via this partnership, stc added that it will be in turn able to unveil new digital services across multiple domains, networks, edges, and partners in superior time-to-market, track customer order activities coherently across all journeys, digitalize user and consumer experiences, enable flexibility of revision at different order stages, orchestrate the order fulfillment process and smoothen the transition of stc applications towards ODA.
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