KPMG Report: Saudi women driving empowerment, transformation in family businesses

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Highlights

1) โ€“ย Mentorship, networking essential components of professional success

2) – Saudi womenโ€™s capabilities as role models and mentors can bring about transformation at the organizational and societal level

3) โ€“ โ€œThe Power of Women in Family Businessโ€ report is based on 14 extensive interviews with women leaders in family businesses

ย KPMG, a leading provider of audit, tax, and advisory services in Saudi Arabia, released โ€œThe Power of Women in Family Businessโ€ publication, sharing different perspectives of women leaders in the Kingdom and discussing their challenges, opportunities, and successes working in their family business. The publication came as a joint project between KPMG Private Enterprise & Family Business and the firmโ€™s Inclusion, Diversity & Equity (IDE) team, and was based on fourteen extensive interviews with women leaders in family businesses.

ย The publication put the insights into four themes, which emerged during the interviews conducted: the role of women in the family business, leadership styles, sustainability and succession, unique opportunities and mandatory legislation that affects womenโ€™s opportunities within the business.ย 

ย โ€œOur overarching goal is to understand more about the impact changing demographics have on women in family businesses and their influence on the success of their businesses and their families. This publication provides enlightening and encouraging insights, especially for women in the family business,โ€ commentedย Kholoud Mousa, Partner and Head of Diversity, Inclusion & Equity at KPMG Professional Services.

ย According to the publication, mentorship and networking are essential components of professional success, regardless of gender. In Saudi Arabia, with the increasing participation rates of women in the workforce, finding a mentor, especially a female mentor, can be a daunting task.ย Women who were the first to enter the workforce and work in family businesses have gone through many challenges and are strategically placed to manage this dilemma.ย 

ย Nevertheless, most women interviewed have agreed that the correct mentor may sometimes be critical to getting management and leadership roles within the family business particularly. โ€œIt can be difficult, especially for women new to the workforce in Saudi Arabia, to find a female mentor. It is thus incumbent upon existing women leaders to seek out promising young women who could use the help of a mentor but may not know how to find one.โ€ Saidย Buthainah Albaity, Director, Private Enterprise & Family Business at KPMG Professional Services.

ย She stated that these women bring about transformation in their organizations and society at large by becoming role models and mentors for younger women who will contribute to the future talent pool.ย  According to referenced KPMG Womenโ€™s Leadership Study, 67% of women reported that they would learn the most important lessons about leadership from other women. Hence, they trust that engaging with female leaders will assist them.

ย โ€œWomen worldwide want to freely communicate with like-minded businesswomen in similar positions who wish to develop and thrive. They feel that such participation will enable them to exchange ideas and build relationships,โ€ Albaity said.

ย The publication also discusses leadership and management styles and concludes that every individual has a unique approach to leadership, but there are no distinct differences in the characteristics of a leader between men and women. Although personalities differ, the attributes of a leader are shared by all leaders.

ย It also touches up upon equal chances, pay, and promotion which enables female leaders to grow and prosper driven by their desire. Additionally, family businesses with diverse board members provide tremendous value to the firm and the market since they diversify in gender, ethnicity, and age, allowing them to have a collective experience with additional value. โ€œMore women entering leadership positions at family businesses normalizes the idea of having women in C-suite roles,โ€ concluded Kholoud Mousa. โ€œSuch an environment spreads into non-family businesses and opens the door for other women to assume leadership positions.โ€

Press Release received in mail.

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