Many entrepreneurs are attracted to the idea of reselling hosting in today’s uncertain economy. It can be quite lucrative, although it’s far from a get-rich-quick scheme.
Businesses that make it work hard – it takes an effort to succeed.
What does it mean to resell hosting? It is a smart way to make money and involves selling hosting packages to clients. As a reseller, you can set your own pricing and earn a profit by reselling hosting resources that you purchase from a web hosting provider. Here are some tips on making money with reseller hosting.
Choose a reliable hosting provider
The first step to making money with reselling hosting is to choose a reliable hosting provider. Look for a provider with a high server uptime guarantee, fast server speeds, and excellent technical support. Your clients will rely on your hosting services to keep their websites up and running, so it’s important to choose a provider that you can trust.
Create customized packages
Once you have selected a hosting provider, you can create hosting packages to sell to your clients. Your hosting packages should be tailored to meet the specific needs of your clients, such as disk space, bandwidth, and email accounts. You can also offer add-ons such as website builders, SSL certificates, and domain registration services.
When creating your hosting packages, it’s important to set your prices competitively. Research other hosting providers to see what they are charging for similar hosting packages. You don’t want to price your packages too high and turn away potential clients, but you also don’t want to price them too low and lose money.
Market your hosting services
Once you have created your hosting packages, it’s time to start marketing your hosting services. There are several ways to market your hosting services, including:
Paid advertising: Consider using paid advertising methods such as Facebook Ads or Google AdWords to promote your hosting services. You can create targeted ads that appear to people who are searching for hosting services or who fit your ideal client profile.
Social media: Use social media platforms such as Facebook, Twitter, and LinkedIn to promote your hosting services. You can create posts and ads that target your ideal clients and encourage them to sign up for your hosting packages.
Email marketing: You can use email to promote your hosting services to your subscribers. You can create newsletters or promotional emails that showcase your hosting packages and encourage people to sign up.
Referral programs: Offer a referral program to your existing clients to encourage them to refer new clients to your hosting services. You can offer discounts, free hosting, or other incentives to clients who refer new business to you.
Work on customer support
Providing excellent customer support is key to retaining your clients and growing your business reselling hosting. Make sure to respond to your clients’ inquiries and support requests promptly and professionally. If you can’t resolve a technical issue, escalate it to your hosting provider’s support team for assistance.
Offering value-added services such as free site migrations, website backups, and security scans can also help you differentiate your hosting services and provide excellent customer support.
Upsell and cross-sell
Upselling and cross-selling can help you generate more revenue from your existing clients. You can upsell by offering higher-tier hosting packages that offer more resources and features. Cross-selling involves offering additional services such as website design, SEO, or PPC advertising to your existing clients.
When upselling and cross-selling, make sure to offer relevant services that align with your clients’ needs and interests. Don’t try to sell them services that they don’t need or won’t benefit from.
Manage your finances
As a provider of this service, it’s essential to manage your finances carefully. Keep track of your income, expenses, and bottom line to ensure that you are running a profitable business. Set up a system that automatically bills your clients for their hosting packages each month, and make sure to collect payments on time.
How much can you make?
It depends on your business plan. Depending on features and services, you can make from $20 to $200 per customer per month. If you sign up 20 businesses in the area and charge them $50 each, it’s an easy $1,000 per month. Then, you can reinvest those funds into advertising campaigns, improve your services, and more. With time, your business will grow, and you’ll be able to support yourself and maybe even your loved ones from it.
Blog from Yvette Warren
