Robert Holtshausen joins McLaren Automotive as Market Director for MEA

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Robert Holtshausen
Robert Holtshausen, Market Director for Middle East and Africa, McLaren Automotive. Image Courtesy: McLaren

McLaren Automotive, the British creator of pioneering supercars, has announced the appointment of Robert Holtshausen, as Market Director for the Middle East and Africa.

With more than a decade of experience at McLaren Automotive and over six years working within the Middle East and Africa (MEAF) region, Robert will be spearheading the companyโ€™s local operations from the brandโ€™s Regional Office, based in the Kingdom of Bahrain.

Having joined McLaren Automotive in 2012, Robertโ€™s professional background is predominantly automotive sales and marketing, having most recently held the position of Regional Sales Manager – Middle East and Africa. In his new role, Robert will be focusing on consolidating the brandโ€™s leading position in the region and will report directly to Brett Soso, Managing Director โ€“ Europe, Middle East and Africa, who is based at the companyโ€™s headquarters in Woking, UK.

Brett Soso, Managing Director โ€“ Europe, Middle East & Africa

โ€œIโ€™m delighted to announce Robertโ€™s new appointment at what promises to be a very exciting time for our brand with McLaren celebrating its 60th Anniversary this year. Robert brings a wealth of brand experience into the role, and I am confident that his expertise and result-focused approach will allow us to maintain the highest standards of professional service and operational excellence for the benefit of our Retail Partners and discerning customersโ€, Brett Soso, Managing Director โ€“ Europe, Middle East & Africa.

ย โ€œI am incredibly proud and excited to be taking up the role of Market Director for the Middle East and Africa. The MEAF region provides amazing opportunity and I look forward to contributing to, and driving, our continued success in the region,โ€ Robert Holtshausen, Market Director โ€“ Middle East & Africa.

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