February 28, 2024

Bain & Company Partners With Microsoft To Boost AI Adoption

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AI Adoption In Bain & Company's Clients-Image By Freepik

Bain & Company recently announced a partnership with Microsoft which will permit Bain’s client businesses to build and deploy new artificial intelligence (AI) applications across their operations faster, more effectively, and at scale.

Industry sources added that Bain’s initiative to partner with Microsoft to offer enhanced services to clients implementing AI programs comes as the firm is experiencing a steep surge in demand for its AI services.

Industry sources further added that this jump in client demand comes since Bain announced a global services alliance with OpenAI, the research and deployment company behind the innovative AI systems ChatGPT and DALL·E in February.

Roy Singh, global head of the firm’s AI practice of Bain & Company

Roy Singh, global head of the firm’s AI practice stated “It’s been a transformative year for Bain’s Advanced Analytics Group (AAG) as use cases for AI continue to emerge. Bain has been at the forefront, helping clients across industries to identify and realize AI’s full potential. Now, by collaborating with Microsoft we’ll be able to help companies better overcome technology and data management complexities that can often stand in the way of their ambitions to innovate, fully supporting transformation programs that leverage AI from end-to-end.”

Kelly Rogan, CVP, Global System Integrators and Advisory Partners at Microsoft

“As the business demand for end-to-end AI services continues to rise, I’m excited to see the partnership between Microsoft and Bain & Company help meet this need,” Kelly Rogan, CVP, Global System Integrators and Advisory Partners at Microsoft. “Azure OpenAI combined with Bain’s expertise will enable businesses to benefit from AI-driven transformation programs.”

Bain is supporting its client companies with AI implementation strategies across industries and sectors, and within business functions such as financial operations, human resources, customer relationship management, marketing, digital commerce, and service operations. 

Industry sources also added that this project includes recent landmark projects with The Coca-Cola Company. It also includes multinational supermarket retailer, Carrefour Group, in which Microsoft was a key partner in collaboration with Bain.

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