The MENA Fintech Association, the premier not-for-profit organization dedicated to serving fintech startups and established players across the Middle East and Africa, is excited to announce its partnership with Neem, a leading embedded finance platform enabling digital businesses across industries to provide financial products to their customers.
Neem is a leading embedded finance company with a strong vision for financial wellness. Neem’s Banking-as-a-Service (BaaS) platform enables digital businesses across various industries to provide embedded financial services to their customers. Neem was founded in 2019 by experienced fintech entrepreneurs, Vladimira Briestenska, Nadeem Shaikh, and Naeem Zamindar.
Industry sources added that Neem is backed by global investors, including DNI Group, Arif Habib, Outrun Ventures, SparkLabs Fintech, angel investors from Stripe, PayNet, M-Pesa, and more. They are registered in Singapore and operating in Pakistan.
Industry sources further affirmed that founded in 2018, the MENA Fintech Association has earned recognition as one of the top 4 fintech bodies globally. With a strong presence in the Middle East and Africa, the association has been at the forefront of driving innovation and fostering collaboration in the fintech industry.
Nameer Khan, Chairman of the MENA Fintech Association stated the following regarding this new partnership, “We warmly welcome Neem to the MENA Fintech Association. With their innovative embedded finance platform and extensive experience in the fintech sector, Neem brings valuable expertise to our diverse community. Together, we look forward to fostering collaboration and driving financial inclusion across the MENA region.”
Cofounder at Neem, Vladimira Briestenska stated “It’s an honor for us at Neem to join the industry-shaping and globally recognized MENA Fintech Association. We will actively contribute to its thought leadership, advocacy, and meaningful financial wellness and sustainability initiatives together with other leaders from the region.”
Industry sources further added that Neem’s inclusion in both the MENA Fintech Association and the Sustainable Fintech Alliance signifies a profound commitment to fostering fintech innovation and advancing financial inclusion across the Middle East and Africa.
This partnership not only displays a transformative partnership but also signals a significant shift in the financial landscape of the region. By leveraging both organizations’ collective expertise, resources, and innovative solutions, this alliance is poised to drive impactful change, empower marginalized communities, and unlock fresh avenues for growth and prosperity throughout the MENA region.
Industry sources further confirmed that together, their primary focus is to spearhead pioneering initiatives, enhance accessibility to financial services, and catalyze the development of a more inclusive and resilient financial ecosystem for all stakeholders.
