May 17, 2024

du announces selection of HPE to accelerate digital innovation for CBD

Fahad Al Hassawi, Chief Executive Officer, du, Dr. Bernd van Linder, Chief Executive Officer, Commercial Bank of Dubai, and Ahmad Alkhallafi, Managing Director Emirates and Africa, HPE. Image Courtesy-du
Fahad Al Hassawi, Chief Executive Officer, du, Dr. Bernd van Linder, Chief Executive Officer, Commercial Bank of Dubai, and Ahmad Alkhallafi, Managing Director Emirates and Africa, HPE. Image Courtesy-du

du, from Emirates Integrated Telecommunications Company (EITC) and Hewlett Packard Enterprise, announced that the Commercial Bank of Dubai (CBD), has selected HPE GreenLake, hosted in du’s hyper-connected and Tier III Certified data centers, to accelerate CBD’s hybrid cloud journey and optimize the customer and team member experience. The solution brings together the powerful capabilities of HPE GreenLake with connectivity, hosting, and network security services provided by du.

Founded in 1969, CBD is one of the leading national banks in the UAE, offering a wide range of banking services to corporate, commercial, and personal banking clients. Committed to its digital transformation strategy as part of its vision to be ‘default digital’, CBD saw a strong growth in volume and diversity of its customer base throughout the past years. To provide them with better support and services, the bank began an ambitious journey to drive digital innovation, with a hybrid cloud environment at the core of its plan. 

By utilizing HPE GreenLake as the foundation of the private cloud, along with du‘s comprehensive network and security solutions and services, CBD will be able to implement and expedite its five-year strategy. This strategy aims to establish a more efficient and automated self-service IT Operational Model. The goal is to enhance responsiveness, visibility, and control while minimizing complexities and manual processes. It is essential for the bank to operate core banking applications and workloads within a private cloud environment that incorporates AI capabilities and customized services under their complete control. This approach ensures CBD’s ability to promptly adapt to evolving business requirements and meet customer expectations.

du, HPE and Commercial Bank of Dubai logo

This comprehensive hybrid cloud environment will be further enhanced through key services provided by du as part of their data center solutions and HPE managed services. It enables CBD to enhance security, automate tasks, drive innovation, and develop AI-driven services to deliver exceptional customer experiences. Additionally, it acts as a critical safeguard to protect sensitive financial information and customer data.

“This transformative collaboration with du and HPE signifies a pivotal step forward for Commercial Bank of Dubai as it aligns perfectly well with our commitment to digital innovation,” said Dr. Bernd van Linder, Chief Executive Officer, Commercial Bank of Dubai. “Putting a hybrid cloud strategy in place will enable us to address the evolving needs of our customers and employees, while optimizing our operational efficiency, financial planning and resource allocation. HPE GreenLake will be an essential part of this environment, ensuring a consistent cloud experience across all of our applications and workloads, such as our latest personalized AI-driven customer service solutions.”

“In supporting CBD’s hybrid cloud transformation, we are delighted to provide our connectivity, hosting, network security services and 24/7 support, as their trusted turn-key solution partner,” said Fahad Al Hassawi, Chief Executive Officer, du. “Our priority is to ensure that CBD has the necessary infrastructure backbone and support to drive digital innovation and optimize customer experiences. We’re excited to join forces with CBD on this journey to success! Together, we’ll help them achieve their goals and paving the way for strategic success.”

“By monitoring and managing their hybrid cloud infrastructure through the HPE GreenLake platform, the Commercial Bank of Dubai gains full control, not just over their IT, but also over their consumption and cost,” said Ahmad Alkhallafi, Managing Director Emirates and Africa, HPE. “It will allow them to stay efficient, agile, and secure, making quick and educated decisions – be it on load balancing, network access or energy consumption – and ensure compliance with the complex and constantly changing standards of the finance industry. We are delighted at the opportunity to work closely with our partner du on this project, together supporting CBD as they push forward on their journey towards a hybrid cloud by design.”




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