Samana Developers, a leading real estate developer in Dubai, has partnered with Oracle to commence digital transformation. The partnership will enable the developer to leverage Oracle’s cutting-edge digital solutions, offering improved operational efficiency, enhanced decision-making, and integrated business processes.
According to Industry sources, the oracle will digitize the existing technology setup to modernize it into an innovative PropTech corporation. Industry sources also quickly briefed that Samana Developers will deploy Oracle Fusion Enterprise Resource Planning (ERP) to automate Samana’s core functions like Project Management, Finance, Procurement, and Human Resources. The digitization will boost a 30-50% in efficiency, and speed into Samana Developers’ integrated business processes and deliver better value and optimized service levels to customers.
Mr. Imran Farooq, Chief Executive Officer at Samana Developers, commented: “Today, we have embarked on a new journey of digital upgrade and transformation. Partnering with one of the best cloud-based solution providers in the world will take Samana Developers to the next level. With the integration of Oracle Fusion ERP into our real estate operations, Samana Developers will eventually shape up into a PropTech company. The adoption of Oracle Fusion ERP will play a vital role in the company’s digital transformation.”
He added: “The digital transformation initiative is a reflection of our commitment to good governance, innovation and excellence in our project management. It will cement our philosophy of being on time, every time. By embracing cutting-edge technology, we will be able to deliver greater value to our investors in particular and to our stakeholders in general while maintaining our position as one of the fastest growing, leading and innovative real estate developers in Dubai.”
Mr. Ramana U.V.V, CEO of Shahgaron, an Oracle partner, stated: “We are witnessing a robust increase and adoption of technologies in the real estate industry. It shows the developers in Dubai are no less than the developers in New York, London and Hong Kong. We are glad to witness the upward trajectory of Samana Developers with the digital transformation implementation.”
According to Industry sources, with the digital transformation, Samana Developers is poised to lead the way in the real estate industry and cement its position as a forward-thinking and innovative real estate developer aimed at good governance and delivering exceptional value to its customers.
