October 15, 2024

Atomix By TruKKer Powers EV Fleet Innovation In Middle East

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TruKKer launches ATOMIX. ATOMIX: Pioneering electric fleet innovation in the Middle East. To empower companies across the region with sustainable, cost-effective, and technologically advanced fleet solutions.
TruKKer launches ATOMIX. ATOMIX: Pioneering electric fleet innovation in the Middle East. To empower companies across the region with sustainable, cost-effective, and technologically advanced fleet solutions. Image Courtesy: TruKKer

TruKKer recently launched ATOMIX, an EV ecosystem solutions provider to offer businesses access to a range of electric trucks and holistic service coverage. The core focus of ATOMIX is to boost firms across the region with sustainable, cost-effective, and technologically advanced fleet solutions, supporting the shift toward greener logistics.

Powering Transition To Electric Fleets

According to Industry sources, the transition towards electric vehicles is not just a trend—it’s an inevitable transition. With growing sustainability demands from businesses and governments, ATOMIX is well-positioned to trigger the paradigm shift. As regional renewable energy goals gain momentum, electric fleets will be critical in the accomplishment of cost savings, reducing emissions, and creating smarter, more efficient logistics solutions.

ATOMIX tackles these issues head-on by leveraging technologies specifically designed for the region’s demanding conditions and creating an ecosystem that simplifies the transition to electric fleets.

  • Powertrain Systems: Vehicles are designed with a dedicated electric platform, featuring axle-integrated motors that reduce energy losses by 53% in comparison with ICE trucks, improve power response, and simplify maintenance.
  • Battery Technology: Equipped with CATL batteries, the vehicles provide over 2 million kilometers of battery life and fast charging capability, reaching 80% in 30 minutes. A battery management system optimizing the performance in extreme temperatures.
  • Intelligent Control Systems: The smart control system adjusts energy use based on real-time conditions, ensuring efficiency and extending the vehicle’s lifespan.
Gaurav Biswas, Founder & CEO of TruKKer
Gaurav Biswas, Founder & CEO of TruKKer

“We believe that electric mobility is the future of logistics,” stated Gaurav Biswas, Founder & CEO of TruKKer. “ATOMIX is our strategic response to the evolving transportation landscape, offering businesses the flexibility they need to transition seamlessly into electric fleets.”

 “We evaluated over 90 global suppliers and collaborated with OEMs to adapt EVs to the specific conditions of the Middle East,” stated Tony Yang, VP of Strategic Projects at ATOMIX. “This approach allows us to provide reliable and efficient solutions that align with business needs, and we welcome collaboration with stakeholders committed to expanding EV adoption in the Middle East market.”

Industry sources also added that tackling the Region’s Challenges with Advanced Technology
Adopting electric vehicles in the Middle East has unique hurdles, including high temperatures, low fuel prices, and limited charging infrastructure.

Industry sources further added that while electrification is the primary focus in the modern-day era, ATOMIX is committed to exploring the next phases of logistics innovation—digitalization and automation.

  • Phase 1: Electrification – ATOMIX is driving immediate value by reducing emissions and operating costs through electric vehicle adoption.
  • Phase 2: Digitalization – ATOMIX will introduce a digital fleet management system, enabling businesses to optimize logistics through data-driven insights.
  • Phase 3: Automation – ATOMIX is preparing for the future of autonomous driving, disrupting logistics with Level 4 and Level 5 automation, transforming how fleets are managed.

Industry sources further confirmed that additionally triggering shift of electric fleets, ATOMIX is partnering with charge point operators and developing charging stations across the region. Additionally, the firm is in pursuit of advanced solutions like microgrids and battery swapping to further boost the convenience and efficiency of EV adoption.

Industry sources further confirmed that ATOMIX has already demonstrated success through pilot programs in the UAE, where its electric vehicles have been tested in real-world conditions with leading enterprises. These pilots have proven the reliability, efficiency, and cost-saving potential of EVs, positioning ATOMIX to scale its operations across the Middle East. As the Middle East transitions toward a sustainable and innovative transportation model, ATOMIX is ready to power the transformation. By offering flexible, reliable, and technologically advanced fleet solutions, ATOMIX is committed to helping businesses optimize their operations while contributing to a greener tomorrow.

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