Qatari Diar has officially announced the launch of the first phase of its landmark Alam Al Roum development on Egypt’s North Coast, marking the beginning of one of the Mediterranean’s most ambitious mixed-use urban and tourism destinations. The project represents a total investment of USD 29.7 billion, including USD 3.5 billion in direct cash investments, with handover of the first phase scheduled to begin in 2030.
The first phase is expected to generate thousands of direct and indirect employment opportunities as part of the project’s overall target of creating more than 250,000 jobs upon completion. It will also open significant opportunities for Egyptian and international contractors to participate in the construction works, strengthening the competitiveness of the local construction sector and reinforcing Qatari Diar’s commitment to maximizing local value creation.
The announcement was made during a site visit by His Excellency Prime Minister Dr. Mostafa Madbouly, accompanied by the Minister of Housing, Utilities, and Urban Communities Eng. Randa El Menshawy, as part of his tour to review major development and investment projects and monitor implementation progress across Egypt’s North Coast. Upon arrival, the Prime Minister was welcomed by Sheikh Hamad bin Talal Al-Thani, Chief Executive Officer of Qatari Diar, along with the company’s senior executives, who presented the implementation roadmap and timeline for Phase One ahead of construction.
During the visit, the Prime Minister and the accompanying delegation reviewed the project’s masterplan. The development is one of Qatari Diar’s largest integrated urban and tourism projects worldwide and its biggest investment in Egypt. Spanning 20.58 million square meters, the project boasts 7.2 kilometers of Mediterranean waterfront and is envisioned as a fully integrated coastal city combining residential, hospitality, commercial, cultural, entertainment, educational, and healthcare components within a modern urban framework designed to create a sustainable community for future generations.
Although it represents the first step toward achieving this vision, the project’s first phase embodies the scale and potential of a fully integrated development in its own right. The phase spans 4 million square meters and features a total built-up area of 1.4 million square meters. It includes a 2-kilometer beachfront and promenade,ย open-sea-connected lagoons suitable for swimming and yachting, as well as 195,000 square meters of swimmable artificial lagoons, and open spaces accounting for approximately 85% of the total land area. The development also features a town-center marina with capacity for 50 yacht berths, and four hotels offering more than 1,000 hotel rooms, sports centers, and international retail and dining venues, further reinforcing its position as a premier destination. The first phase is expected to generate approximately 30,000 direct and indirect jobs, backed by investments reaching up to EGP 220 billion.
The project’s overall masterplan includes 22 kilometers of seawater-connected lagoons, integrated with waterfront promenades and extended beaches, 850,000 square meters of swimmable lagoons, an international marina accommodating up to 370 yacht berths, a domestic marina with 120 berths, and an 18-hole championship golf course spanning nearly 980,000 square meters with direct sea views. The development will also feature more than 3,500 hotel rooms across a collection of internationally branded hotels and resorts, positioning it as a regional hub for yacht tourism, sports, and global events.
The company also highlighted the project’s urban planning philosophy, which is centered on creating a walkable city through an integrated network of pedestrian and cycling paths, smart mobility solutions, and best-in-class environmental sustainability standards in water resource management, biodiversity protection, and climate resilience.
Alam Al Roum represents a transformative milestone in reshaping Egypt’s Mediterranean North Coast. The project’s components are scheduled to be delivered progressively beginning in 2030, coinciding with the completion of the first phase.
Strategically located at the crossroads of North Africa, Europe, and the Middle East, the development benefits from its proximity to Ras El Hekma Airport and Marsa Matrouh International Airport, as well as direct connectivity to the International Coastal Highway and the under-development High-Speed Rail network, positioning it among the Mediterranean’s premier tourism and investment destinations.
Commenting on the launch, Sheikh Hamad bin Talal Al-Thani, Chief Executive Officer of Qatari Diar, said: “We are delighted to officially launch the first phase of Alam Al Roum in the presence of His Excellency the Prime Minister and the accompanying delegation. This milestone reflects the scale of our commitment to Alam Al Roum, with total investments of USD 29.7 billion across the project, including USD 3.5 billion in direct cash investments. We remain committed to start delivering this phase by 2030, supported by Egypt’s stable investment environment and long-term partnership opportunities.”
He added: “Phase One embodies our vision of creating a world-class coastal city that introduces a new lifestyle on the Mediterranean, guided by the highest international standards of urban planning and sustainability. From the earliest stages, we have partnered with leading global experts in master planning, marina design, hospitality consulting, landscape architecture, and infrastructure engineering to ensure the project meets international best practices.”
He continued: “We are implementing Phase One according to a carefully structured timeline targeting starting delivery in 2030. The project will help attract further investment, strengthen Egypt’s tourism sector, and capitalize on the exceptional advantages of the North Coast. We are confident that this milestone will make a significant contribution to the Mediterranean’s investment, tourism, and urban development landscape.”
It is worth noting that Qatari Diar stands as one of the worldโs leading real estate development companies, backed by the Qatar Investment Authority. The company boasts an elite portfolio comprising 42 projects across more than 20 countries, with total investments exceeding USD 35 billion. Furthermore, Qatari Diar has sustained its strategic investments in the Egyptian market for over two decades, accumulating a total investment volume of approximately USD 7 billion.
