Biometrics makes it tougher for intruders to utilize illegally accessed clientele credentials, permitting for tougher security and a time-efficient experience.
The Group Head of the Retail Banking, at the ADIB, Philip King, stated out that; โDue to the pandemic, online security and fraud protection has become more essential than ever. E-commerce websites have to confront various security issues from online fraud to theft of confidential data. Unlike conventional authentication processes, a biometric identification system uses the physical characteristics of an individual to grant account access, ensuring the security of consumers. Through our partnership with Visa, we aim to continue evolving our approach to using digital solutions to improve our customersโ experience.โ
Shahebaz Khan, Visaโs general manager for UAE stated out that โOur Consumer Authentication Service is an example of how Visaโs network intelligence can create tangible value for our bank clients and merchants. Because the solution only prompts consumers for verification of the riskiest e-commerce transactions, most consumers will have a streamlined authentication process. Consumers in the UAE are savvy and with more transacting online, Visaโs biometric solution for ADIB offers them the safe and optimal online payment experience they increasingly expect.โ
