February 3, 2025

ATM 2022-Musafir unveils AI-empowered booking platform

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Musafir.com, a leading e-travel firm in the Middle East, recently announced that it will be displaying an advanced artificial intelligence (AI)-empowered booking platform for small – medium-sized travel agencies at the Arabian Travel Market (ATM) exhibition to aid them to grow their revenue prospects.

Visitors are seen near the Dubai stands at the Arabian Travel Market in Dubai, UAE 

Unveiling its plans for the 28th edition of ATM, Musafir stated that it will disclose a white-label turnkey solution to distribute hotel, rental, flights, transfers, visa, and vacation packages for both corporate and leisure travellers.

The firm claimed that its advanced platform utilizes real-time data analytics to respond dynamically to market conditions while considering into account customer segmentation, and demand, and going the paperless route, thus empowering the firm to address their clients’ requirements, tap into recovery growth and enhance the trust of travelers’.

Raheesh Babu COO Musafir.com

COO Raheesh Babu stated: “Musafir.com was witnessing a surge in travel/ tourism and currently online travel was playing a significant role in the industry’s recovery. We want to offer travel agencies and operators a robust tool to succeed in the changing marketplace. The ATM is a leading travel exhibition that will help us connect with several travel agencies and professionals – we look forward to showcasing our innovative platform and addressing the current needs of the industry.”

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