March 13, 2025

Sentiance Partnership with iDRIVE paves way for KSA expansion

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Sentiance recently announced to enter into an alliance with iDRIVE as their first partnership in the Kingdom of Saudi Arabia.

Sentiance Partnership with iDRIVE-Image Source

iDRIVE is a leading solution in the field of smart mobility and the initial car-sharing company in Saudi Arabia. Different from other car-sharing companies, iDRIVE owns its vehicles, they offer the newest models to meet people’s different needs. Their vision is to offer affordable transportation for people in Saudi Arabia, moreover, car sharing is an aid in protecting the environment and saving money.

Imran, ex-Careem, and co-founder of iDRIVE stated “We are excited to use Sentiance’s motion intelligence technology for iDRIVE to improve driver safety and reduce accidents in KSA and the whole region. With this shared vision, we look forward to bringing our user experience and social impact to the next level.”

Gilles Praet, Regional Business Development Manager Middle East at Sentiance

Gilles Praet, Regional Business Development Manager Middle East at Sentiance stated “I connected with Imran, from the first moment that we met. He is an expert in the mobility space and is a true visionair on driver safety. We immediately saw the collaboration potential for Sentiance and iDRIVE.  I am excited about our partnership moving forward, and we will definitely learn valuable industry insights from iDRIVE too.”

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