June 15, 2024

EROS Group Emiratisation Efforts were accomplished with New Hires

EROS GROUP Emiratisation Efforts and New Hires

Aligned with the latest Emiratisation law and the government’s NAFIS initiative, UAE’s leading tech retailer and distributor EROS Group has successfully accomplished its Emiratisation efforts by recruiting UAE Nationals for its vast Dubai operation.

Established in 1967, EROS has a strong legacy that has defined the UAE’s tech retail landscape for over 54 years. In its role to enhance the competitiveness of the labour market, the retailer has hired 13 Emiratis (out of which 11 are women) from entry to mid-management level, across various departments – including finance, Legal, IT, Marketing, Customer Service, etc. Now with a current workforce of 800+ employees, the company plans to increase the number of Emiratis to 4% by the end of 2023 as directed by UAE government.

Mohammad Badri, Director, EROS Group

Mohammad Badri, Director, EROS Group said, “EROS is committed to the UAE’s Emiratisation drive. Working at a well-established group like EROS, will help give them a unique opportunity to enhance their skills, gain insights into the industry, improve career prospects and keep themselves future-ready in this rapidly changing world. We aim to further attract and empower more Emirati talent over the years, which will prepare a path for the next generation of Emirati leaders and eventually help in building a long-term progressive economy.”

Industry sources added that through a very rigorous selection process, the company selected the UAE nationals through the NAFIS platform and Universities. The recruitment plan will take place in a phased manner, ensuring that the UAE Nationals get the required on-the-job training and tools to take on their new roles in this demanding retail sector.

Industry sources further affirmed that Tawteen and the NAFIS Programme are initiatives launched by the UAE government to encourage UAE nationals to enter the private sector while receiving the highest level of government support. The UAE aims to have Emiratis make up 10% of private sector firms by 2026.

Press Release received on Mail

For more information about EROS please read the articles on: Eros forecasts a 200 percent surge in Entertainment Gadgets

EROS partners Tabby to Offer Flexible Payment Options

EROS unveils Back To School festival with exchange program



Alex Saleh Managing Partner at GLA and Dr Habib Al Mulla Founder of Habib Al Mulla and Partners and Nader Al Awadhi Senior Partner at GLA
Habib Al Mulla & Partners and GLA & Co join forces to propel legal excellence
Dukkantek partners with Retailhub
Dukkantek partners with Retailhub
Justin Young, Chief Executive Officer. RICS.
RICS onboards Justin Young as CEO
  • Tamkeen Insurance banner
  • International Assurance


Image used for representational purpose (Image by wirestock on freepik)
Commvault Appoints Ziad Aboumerhi As Country Manager Qatar to boost its Middle East Operations and Qatar's Cybersecurity Operations
360tf and Traydstream Alliance To Digitize Trade Finance Solutions  by supporting corporates in financing, saving time and money on document processing, and allowing them to focus on their core business
Danfoss Drives And Honeywell Partnership Boosts Automation Solutions