Beyon inks agreement with Mazad

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Beyon and Mazad partnership agreement signing ceremony.
Beyon and Mazad partnership agreement signing ceremony.

Beyon has signed a strategic partnership with Mazad, Bahrainโ€™s leading auction services provider, enabling Beyon to sustainably dispose of surplus equipment and e-assets that are no longer in use.

The agreement was signed by Beyon Chief Communications & Sustainability Officer Shaikh Bader bin Rashid Al Khalifa and Mazad Bahrain Chief Executive Officer Talal Aref Al Araifi during a meeting which took place at Beyonโ€™s Hamala Headquarters.

Beyon Chief Communications & Sustainability Officer Shaikh Bader bin Rashid Al Khalifa commented on the signing saying, โ€œThis strategic partnership is in line with our commitment to sustainable practices at Beyon, with one of our key focus areas being on promoting a circular economy approach. Mazad, through its auction platform, drives a circular economy environment by selling on equipment to extend its life cycle, thereby reducing waste to a minimum and ensuring that such assets are kept in economically valuable loops, rather than have them discarded as waste in landfills.โ€

Beyon and Mazad logo

โ€œOne of our values at Beyon is โ€˜Care Beyond Nowโ€™ which reflects our ambition in integrating sustainability within our daily operations and practices. Sustainability has become a priority and we aspire through our business operations to protect the environment,โ€ he added.

Mazad Chief Executive Officer Talal Aref Al Araifi said, โ€œWe are pleased to have partnered with Beyon to sustainably dispose of surplus equipment and e-assets. This partnership further diversifies our asset-sale portfolio and reflects our underlying commitment in the market to promote the principles of transparency, fairness and competitiveness across key sectors in the Kingdom.โ€ย 

โ€œAt Mazad, we continue to work towards providing the most suitable solutions for asset sales and disposal, and in line with our Shareholderโ€™s strategy we are committed to helping the Kingdom realise its national goals in order to achieve a sustainable national economy.โ€

Both Beyon and Mazad are portfolio companies of Bahrain Mumtalakat Holding Company “Mumtalakat”. This aligns with Mumtalakat’s objectives of fostering cooperation among its local portfolio companies.

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