Ericsson announcesย the appointment of Majda Lahlouย Kassiย as Ericsson’s Vice President and Head ofย Ericssonย Westย Africa and Morocco effective,ย 1 January 2024.ย Having spent close to 25 years at Ericsson,ย Majda willย play a pivotal role in leading the strategic direction and operational excellence ofย Ericssonโs business within this geography, supporting Ericsson’s customers with the latest advanced and innovative technologies that will advance the connectivity and ultimately societies in the West African region.ย
Bringing over two decades of experience,ย Majdaย has held several senior leadership roles in technology, sales, strategy, operations, and customer project delivery. She has extensive knowledge regardingย telecoms and Information Technology.ย Prior to her current role, Majdaย was Head of Networksย Solutions leading a team driving customersโ network evolutions across 13 countriesย inย Ericssonย West Africa and Morocco.ย ย
Commenting onย herย new role, Majdaย Lahlou Kassiย says: ”ย I am excited to take on this new role, collaborating closely with our partners and customers to unlock the vast potential of digital transformation in West Africa. My focus is to support our customers, enabling their success whileย leveraging on our technology and services to drive Ericsson’s growth in the region.”
Having always believed that diverse, inclusive teams drive performance and innovationย toย create greater business value, Majda’s appointment solidifies Ericsson’s commitment to these principles.ย
