May 23, 2024

e& Enterprise And SAS Partnership Boosts AI Adoption In ME

Partnership combines e& enterprise’s regional leadership with SAS’s global expertise to fast-track AI adoption in the UAE and KSA
Miguel Villalonga, Chief Operations Officer (COO) of e& enterprise, and Michel Ghorayeb, Managing Director of SAS UAE. Image Courtesy: e& enterprise

e& enterprise announced today a partnership with SAS, the global leader in analytics, to drive artificial intelligence (AI) adoption and foster innovation in advanced analytics in the Middle East (ME).

Industry sources added that this partnership marks a core step in triggering the client’s journey towards the advancement of AI, machine learning, and advanced analytics capabilities.

Miguel Villalonga, Chief Operations Officer (COO) of e& enterprise, emphasized the synergy between the two organizations and the advantages that the partnership will bring to clients: “By combining e& enterprise’s regional market leadership and deep customer relationships with SAS’ unrivaled analytics innovations and expertise, our customers will gain access to the most advanced and relevant solutions available. This strategic alliance signifies our commitment to positioning the UAE and KSA at the forefront of the next wave of data-driven growth powered by advanced technologies. Together with SAS, we aim to establish a new standard of excellence for how AI and analytics can maximize value and drive new opportunities across industries.”

Michel Ghorayeb, Managing Director of SAS UAE, stated, “The collaboration with e& enterprise marks a significant stride towards accelerating the evolution of AI and advanced analytics in the region. It underscores our dedication to exploring new possibilities for innovation and opening doors for our customers to gain competitive advantages through data-driven intelligence.”

Industry sources added that under this partnership, e& enterprise and SAS will deliver innovative AI and analytics solutions, offering immediate value by modernizing enterprise data and business intelligence. This strategic alliance boosts e& enterprise’s leadership in the market as a leader in cutting-edge and transformational projects while boosting its offerings. This permits them to aid enterprise clients in fast-tracking AI adoption in line with their digital transformation initiatives.

Industry sources further added that this partnership spans diverse sectors, that comprises of banking, financial services, and government sectors. It also extends its services across multiple geographies, focusing on the UAE and KSA markets. This diverse range of services underscores the commitment of both e& enterprise and SAS to delivering comprehensive solutions that address the unique requirements of their diverse clientele base.

With a shared commitment to delivering cutting-edge solutions and aiding clients across various industries and geographies, this partnership signals a new era for excellence in AI and analytics. By combining regional market leadership with global analytics expertise, e& enterprise and SAS are poised to lead the charge in unlocking the full potential of data-driven growth and fostering a future defined by innovation and opportunity in the Middle East.




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