MYCRANE, the first global platform for online crane rental, is responding to the rapid digital transformation of the Middle East by boosting its team in the region. Syed Ahmed Salman has been appointed as VP sales, Middle East, while Syed Zulnoon Bukhari joins as director of business development, Kingdom of Saudi Arabia (KSA)
Industry sources added that based in Saudi, the two new hires bring decades of experience to MYCRANE. Andrei Geikalo, MYCRANE founder and CEO commented on the appointment “We made a strategic decision to invest in KSA, where the construction market was worth $148.3 billion in 2023 and is expected to record strong growth in the coming years. The appointment of Salman and Bukhari allows us to go further and faster in the Kingdom, where we see major construction activity in all sectors and almost unlimited potential to grow the platform.”
Industry sources further added that Salman and Bukhari have a combined 45 years of experience, including extensive exposure to the crane industry in both the Middle East and the Indian subcontinent. Salman’s experience in equipment sales and rentals has seen him work on both the east and west coasts of Saudi Arabia, while Bukhari is a logistics and crane rental management professional who has served with leading regional companies including Agility Logistics and Al-Suwaidi Equipment & Transport.
Industry sources added that post the completion of a simple and free registration, MYCRANE clients are able to quickly and easily find lifting equipment using the platform, saving time and money as they do so. The new MYCRANE hires have already hit the ground running, registering a large number of crane rental companies, as well as industrial clients, in recent weeks.
The platform’s new customer users include Shibh Al Jazira Contracting, El-Seif Engineering & Contracting, AIC Steel, Nesma & Partners Contracting Co., and Saudi Pan Kingdom Co. (SAPAC). Meanwhile, new crane suppliers joining MYCRANE include Expertise Contracting Co., Rezayat Sparrow, Integrated Logistic Co., Al Areedh, and AHELCO.