Unique Properties, an agency in Dubai’s real estate since 2008, is making a significant splash in the city’s secondary market. Leveraging its 16 years of experience and a passion for the industry, the company has already secured 36% of its deals in the secondary market since January 2024. This rapid growth displays a strategic shift towards capitalizing on the rental and resale potential of Dubai’s exceptional properties.
Arash Jalili, CEO of Unique Properties stated “Over the last 16 years, Unique Properties has become an integral part of the Dubai property market. We’ve earned this place through customer centricity and a commitment to integrity, transparency, and respect. The secondary market offers immense opportunities for our team to expand its services and empower end users and investors across Dubai.”
Capitalizing on a Growing Trend
According to Industry sources, this initiative by Unique Properties aligns perfectly with current market trends. According to Deloitte’s 10th annual Real Estate Predictions 2024 report, secondary market properties constituted 41% of the total transactions in 2023, with Business Bay, Downtown, and Jumeirah Village Circle recording the highest number of transactions. By prioritizing sought-after locations like the thriving urban center of Dubai South, Unique Properties is well-positioned to capitalize on this growing market segment.
Industry sources further confirmed that with a focus on growing both Dubai’s secondary market and Unique Properties’ position within it, the following year will see a concerted effort to connect people with resale and rental opportunities in sought-after locations like Downtown, Business Bay, Dubai Creek Harbour, District One, Dubai Marina, Palm Jumeirah, Emaar South, Al Furjan, Emirates Living, and more.
Industry sources further added that this expansion displays an exciting modern era for Unique Properties and determines its dedication to boosting Dubai’s real estate industry as a whole.
Industry sources further confirmed that ranked among the top 10 brokerages in Dubai, Unique Properties’ success stems from a deep understanding of the region’s real estate landscape. By connecting developers in the UAE with buyers from across the world, the agency has sold properties worth more than AED 24 billion across Dubai. Building on its expertise, Unique Properties has achieved rapid growth with its successful sales team, expanding to include two directors and over 35 agents in just six months.
Furthermore, the firm’s growth trajectory is poised to accelerate further with the launch of a fully operational call center in October 2024. This strategic move is projected to create numerous new positions across various departments, including roles in sales, customer service, and other areas, supporting the company’s continued expansion in the secondary market.
