CXG, a leading customer experience consultancy for the luxury industry, recently announced the appointment of Yannick Busson as Chief Data Officer (CDO) and member of the Executive Committee. Yannick joins the leadership team at a pivotal moment, bringing his extensive expertise in data science, AI, and data management to drive CXG’s transformation into a fully data-powered organization.
According to Industry sources, as Chief Data Officer, Yannick has consistently powered innovation and boosted processes across a wide range of industries, including the radio, cinema, finance, research, hospitality, and oil and gas.
Industry sources added that at Meilleurtaux.com, his leadership in implementing data-driven strategies significantly boosted organizational performance and surged firm value. His expertise in data strategy, modeling, and execution has powered firms like Accor and Total to optimize their data usage. Committed to making data transparent and accessible, Yannick boosts organizations to quickly adopt data-driven solutions, enabling informed decision-making at every level.
“At CXG, data has always been the cornerstone of our solutions. But this isn’t just any data, it is proprietary to CXG. This empowers us to stand out from the competition by delivering data-driven solutions that directly impact our clients in the luxury industry,” stated Christophe Cais, CEO of CXG. “With Yannick joining our team, we are even more prepared to transform our vast, high-quality data into innovative products and solutions that will fuel company growth and elevate the client experience. We already have some exciting client-centric products in the pipeline!”
Industry sources further confirmed that Yannick’s leadership will boost CXG’s value proposition by powering it even more client-centric, empowering luxury brands with the tools to make smarter decisions and optimize both customer and employee experiences. His role will be core in boosting CXG’s data-driven decision-making culture, accelerating growth, and setting a new benchmark in the industry.
