November 21, 2024

Beko Expands Global Footprint In Egypt With Industrial Park And Export Hub’s Launch

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The new Beko plant represents $110 million and is expected to create 2000 direct and indirect job opportunities as well as boost regional exports. Beko's industrial park features R&D center, training academy, quality labs, showroom, and 'The Kitchen' to foster talent and advance technology
Beko expands its operations with the launch of an industrial park and export hub in Egypt. Image Courtesy-Beko

Beko, a global leader in home appliances, announced the official inauguration of its first industrial park in Egypt. The latest facility displays a step in Beko’s global expansion, reflecting its focus on innovation, sustainability, and regional growth.

According to Industry sources, the latest Industrial Park and Export Hub covers 114,000 m², with 70,000 m² dedicated to production, the latest manufacturing hub involves a $110 million investment. Since its groundbreaking in December 2022 and the commencement of test production, this industrial park has become an integral part of Beko’s strategy for regional and global operations.

Hakan Bulgurlu, CEO of Beko
Hakan Bulgurlu, CEO of Beko. Image Courtesy: Beko

Hakan Bulgurlu, CEO of Beko, commented on the expansion:Egypt has long been a home for us at Beko. We have achieved solid growth in this vibrant country over the past years, and now we are starting another chapter with our new manufacturing hub. Our success has only made us more determined to do even better. Solidifying our commitment to the Egyptian market and the wider MENA region, this facility will both benefit our industry and consumers and promote responsible production with a particular focus on zero waste, as well as water and energy efficiency. Combining our manufacturing strengths with the strategic opportunities Egypt has to offer, we are confident that this advanced hub will be a regional powerhouse.”

Beko expands its operations with the launch of an industrial park and export hub in Egypt
Beko expands its operations with the launch of an industrial park and export hub in Egypt

Industry sources further added that the hub’s administration building will house an R&D center in partnership with universities to support talent development and technological expertise. It will also include a training academy, quality labs, a showroom, and ‘The Kitchen,’ a center for demonstrating culinary technology.

Industry sources further confirmed that the latest factory will integrate three core production categories under one roof: cooling, cooking, and dishwashing. With a production capacity of 550,000 ovens and 500,000 refrigerators annually in its first phase, and its dishwashing segment which has recently received a fast-tracked investment, the factory is set to meet domestic demand while emerging as a pivotal production and export hub. Targeting 60% of its output for export, the factory will cater to markets across MENA, Europe, and Africa. The new factory will produce products from a wide range of Beko brands, including Whirlpool, Ariston, Indesit, and Hitachi.

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