March 31, 2025

Tawaref Acquires Amaana.ai To Boost AI Powered Solutions For Mena Startups

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Tawaref acquires Amaana.ai to boost AI-driven solutions for MENA startups and investors. Enhancing Tawaref’s capabilities in offering comprehensive, AI-driven solutions to its growing portfolio of startups and investors
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Tawaref, a Saudi-based investment community providing startup services across the MENA, recently announced the acquisition of Amaana.ai, a cutting-edge artificial intelligence solutions provider. This strategic acquisition will enhance Tawaref’s capabilities in offering comprehensive, AI-driven solutions to its growing portfolio of startups and investors.

The newly integrated capabilities will focus on collaboration, leveraging AI technologies to enhance services across various industries. Image Courtesy-Tawaref
The newly integrated capabilities will focus on collaboration, leveraging AI technologies to enhance services across various industries. Image Courtesy-Tawaref

According to Industry sources, Amaana.ai is recognized for its streamlined services facilitating business entry into Saudi Arabia, brings deep expertise in automating essential processes like licensing, banking setup, and this acquisition boosts Tawaref’s ability to deliver innovative financial and technological solutions, expanding the value proposition for companies seeking to grow and thrive in the dynamic Saudi market. The newly integrated capabilities will focus on collaboration, leveraging AI technologies to enhance services across various industries.

Saeed Al Ansari, CEO of Tawaref, expressed: “The integration of Amaana.ai allows us to elevate our service offerings and reinforce our mission to support startups with advanced, AI-driven solutions. By blending our expertise, we’re providing smarter and more efficient solutions that will help our clients navigate the Saudi market with ease.”

Su Le, CEO of Amaana.ai will transition to Advisor at Tawaref, added: “This acquisition marks a significant milestone, uniting two companies with a shared vision of innovation and market leadership. Together, we’re empowering entrepreneurs with the tools they need to accelerate their success in one of the world’s fastest-growing markets.”

Njoud AlYousef, Tim Abbott, and Chris Hafner, the other co-founders of Amaana.ai and fellow advisors on this initiative, echoed Su’s sentiment, stressing on the strategic vitality of this acquisition in encouraging entrepreneurship and innovation.

Industry sources further added that Tawaref’s expanded services now comprise of AI-driven business solutions, company formation, legal and accounting services, and government registration through the Saudi Landing Program. These services, enhanced by Amaana.ai’s capabilities, position Tawaref as a trusted partner for startups and established businesses alike.

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