The E3 Customer Experience Conference, supported by Tajriba, the National CX Academy Saudi Arabia, returns for its 5th edition on September 29–30, 2025, in Riyadh, as the region’s premier platform for advancing customer experience strategies in Saudi Arabia’s fast-growing market.
With CX now prioritized by 96% of Saudi businesses, the conference directly supports the goals of Vision 2030 by championing digital transformation, artificial intelligence, and analytics-driven innovation. These advances are reshaping how organizations engage with their customers, while positioning Saudi Arabia as a global leader in customer experience.
This year’s edition will feature C-Level CX Masterclasses, interactive workshops, and an exhibition, all focused on practical tools and forward-looking strategies. From customer journey mapping and omnichannel engagement to hyper-personalization, brand experience, and next-gen technologies, attendees will gain the insights needed to drive loyalty, retention, and satisfaction in an increasingly competitive environment.
The 2025 conference will also mark a significant scale-up. With 2,000+ attendees from more than 35 countries, over 60 world-class CX thought leaders and speakers, and 900+ top brands and organizations, the E3 CX Conference is shaping up to be the largest and most impactful edition yet. Delegates can expect more than 20 hours of expert-led content, designed to inspire, connect, and transform the future of customer experience in the region.
Why Attend?
- Learn: Gain practical knowledge of CX business models, best practices, and innovative solutions.
- Connect: Engage with regional and international leaders to discuss KSA-focused CX protocols.
- Transform: Discover the latest technologies and tools that enable organizations to deliver transformative experiences.
- Get Inspired: Hear regional and global success stories that highlight the real-world impact of CX excellence.
Key Highlights
- Expert-Led Insights: Access exclusive conference sessions covering the latest trends and innovations.
- Interactive Workshops: Tackle real-world CX challenges through practical, hands-on learning.
- In-Depth Masterclasses: Deep-dive into advanced CX topics with leading experts.
- Targeted Networking: Connect with industry peers and leaders in dedicated networking spaces.
- Real-World Case Studies: Learn actionable strategies from proven CX successes.
- Emerging Technologies: Explore the tools and innovations shaping the next era of CX.
Who Should Attend?
The conference is tailored for CEOs, CMOs, Chief Experience Officers, government leaders, innovation teams, and professionals across sectors such as retail, finance, telecom, healthcare, and public services—anyone committed to delivering outstanding customer experiences and driving organizational growth.
Looking Ahead
Now in its fifth edition, the E3 CX Conference has built a reputation as the region’s flagship CX event, setting benchmarks for innovation, strategy, and execution. By bringing together diverse voices from across industries, it not only shares knowledge but also fosters collaboration and co-creation, helping organizations turn CX into a true competitive advantage.
Join us in Riyadh, September 29–30, 2025, for two days of learning, connection, and transformation. Be part of shaping the future of customer experience in Saudi Arabia and beyond.
To learn more about the E3CX Conference, please visit: https://e3cx.live/.
Register for free as a visitor here: https://e3cx.live/visitor/.
For any inquiries, please email us at: info@e3cx.live
International Business Magazine is the official Media Partner to this event


