Al-Futtaim has announced the opening of two new BYD KSA showrooms in Riyadh and Al-Qassim, marking another milestone in its expansion across Saudi Arabia. The latest additions bring the BYD KSA retail network to 10 active showrooms across the Kingdom, while establishing the brandโs first showroom in the Al-Qassim region.
Industry sources added that this expansion boosts access to BYD KSAโs growing portfolio of Full Electric and Super Hybrid vehicles, while extending Al-Futtaimโs integrated sales and aftersales capabilities to more customers across the Kingdom. Both new locations feature 3S facilities, combining sales, service and spare parts under one roof to support customers throughout the ownership journey.ย
Industry sources further confirmed that these openings form part of Al-Futtaimโs continued investment in Saudi Arabia and its strategy to build a comprehensive retail and customer support network across key cities and regions. By expanding its physical footprint, Al-Futtaim is bringing BYD KSA products, services and ownership support closer to customers while responding to growing interest in New Energy Vehicles across the Kingdom.ย
Commenting on the expansion, Jerome Saigot, Managing Director of Al-Futtaim BYD KSA, said: “As New Energy Vehicles become a more established part of Saudi Arabiaโs mobility landscape, customers expect more than access to the latest technology. They want the confidence that comes with having sales, servicing and expert support within easy reach. Our focus is therefore on building the infrastructure around the vehicle as deliberately as we build our retail presence, ensuring customers have the support they need throughout their ownership journey.โย
He added: โThat is why these new locations have been designed as fully integrated 3S facilities, bringing sales, service and spare parts together under one roof. For us, expansion is not simply about increasing the number of showrooms; it is about creating a consistent, high-quality customer experience wherever our customers are in the Kingdom.โย
The new Al Hamra showroom in Riyadh further strengthens BYD KSAโs presence in the capital, while the Al-Qassim showroom introduces the brand to customers in the region for the first time. Together, the two locations broaden Al-Futtaimโs geographic coverage and provide more customers with direct access to BYD KSA vehicles, servicing and ownership support.ย
